Google sneaks in more Social Search and signs of Caffeine. It looks as if the major aspects of Google Caffeine may be live today.

Andrew Bates (@AndrewBates)

Client Services Manager

As we’ve heard for months and months, Google has been developing their next generation of search algorithm Caffeine.  Last fall Google’s Matt Cutts told us of the impending launch of Google Caffeine, but so far we have seen mostly a slow roll out of features including real-time search in January.

Most recently we’ve heard a great deal about the growing value of social networks for breaking news and for search engine marketing, but Caffeine has stayed below the radar.  Much attention has been given to Buzz, the new toy from Google that is meant to be tool to engage and follow other social networks in gmail.  Some search experts like Tad Miller of Search-Mojo see Google Buzz as another method Google is using to introduce social search.

There is now evidence of more social search features live in Google now.  In the search results below, you will see results with Peter Corbett coming into the results because of my social circle.

It looks as if the major aspects of Google Caffeine may be live today.